TELEHOUSE proudly hosts an event or webinar each month as a way to build upon our community and share knowledge. On June 22nd, we hosted our first Bootcamp event of 2011 at our new Chelsea Data Center at 85 10th Avenue. TELEHOUSE was delighted to co-sponsor the event with our industry experts from Mission Critical Magazine, Fujitsu and Jaymie Scotto and Associates.
Our event speakers covered such hot topics as Implementing Cloud Computing, Social Media Strategies, the Increasing demand for Modular Data Centers and the Growing Trends in Server Architecture. Gathering for a half day seminar which included a buffet breakfast and networking lunch, TELEHOUSE offered our guests excellent networking opportunities and tours of the new facility along with these expert presentations.
Our event videos for each presentation are live on our website at http://www.telehouse.com/event_videos.php
As an overview, here are the highlights from each presentation:
Ilissa Miller, Managing Partner, Jaymie Scotto & Associates
When considering a social media strategy, it is important to understand your audience. Ilissa highlighted a niche plan for implementing social media communications for a B to B business.
Some key tips include:
1. There are hundreds of social media sites, which are the right platforms for your business?
2. How to plan, manage and distribute your communications using platforms like Tweet Deck and Linked In.
3. Be aware of your competitors and always assume they are watching you
4. Leveraging opportunities is key, often these platforms are FREE, use them wisely and SAVE money.
Jon Rodriguez, Senior PRIMERGY Product Marketing Manager for Fujitsu
Highlighting the changes in hardware/IT infrastructure and the progression from traditional services towards the “cloud” platforms. Jon, removed all the confusion and gave us an overview of implementing:
1. Software-as-a-Service
2. Remote Management
3. Capacity on Demand
4. Infrastructure Utility.
5. Tips on how to choose the most appropriate cloud services for your business.
Kevin Heslin, Editor of Mission Critical Magazine
Kevin’s presentation provided data center trends from a trade editor’s point of view. With no bias towards any company or service, Kevin offered a neutral understanding of the market and discussion about where the industry is leading:
1. How to manage energy costs when they are the fastest rising expenditure in data center management.
2. Energy efficiency will increase space availability while increasing reliability and uptime.
3. The use of Container or Modular type data centers are on the rise.
4. How Cloud software can enhance your architecture but NOT replace your entire structure.
For a pdf copy of each presentation, please email Amy at amy.wetton@telehouse.com